Business & Finance

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The Ultimate Guide to Making More Money With Your Online Business

Your online store is your most important marketing tool. These days, it’s what drives the vast majority of your traffic to your business, and its success is essential for your company’s growth. It also significantly impacts customer experience when they visit your site and how much they’re likely to spend. Whether you’re new to e-commerce …

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branding

Colgate and Coca-Cola: What Makes Their Branding so Recognizable?

There are many big brands in the world, and each is unique in its way. The biggest brands include Apple, Coca-Cola, Colgate, Google, IBM, Microsoft, Nike, and Samsung. Each of these companies has a rich history and a loyal following. Two stand out the most among these brands for their unique marketing strategies. These two …

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